E-learning plays a vital role in corporate training. Every course should be developed at a consistent level of high standards. If you are or you would like to be a global player, you need to provide the same level of training to all your employees. Since you are dealing with staff located in various countries and speaking different languages, the best thing to do is have the training course not only translated but properly optimized through localization.
Adapting a core message to convey to the specific region and culture of your employees, has multiple benefits for your organization. Here are a few questions that you need to answer to localize properly:
- Should I develop the e-learning course internally or outsource it?
The answer to this question depends entirely on the overall approach you are going to adopt in your corporate training. You need an e-learning course that is efficient, professionally made and not so expensive. One way is to establish a special department that is going to deal only with training. This will require an employee investment of salaries, paid leave, compensations, proper authoring software and tools. The other option is to outsource it, which may be quite a smart move. In most of the cases, the better choice is to delegate the development of your corporate e-learning modules to experienced professionals who will deliver sustainable results, each time when hired.
- How do I add voice to my modules?
Unless you have experienced voice over talents and a special recording video, once again the best solution is to seek professional external help. Make sure to research the best offers on the market, which are not always the cheapest ones. There is also the option to hire a well-established expert in the field to add voice to your training modules.
- Is localization really necessary or is translation enough?
Here the answer is definitely yes, e-learning localization really is necessary and beneficial for your company. It will facilitate the training process and help you achieve your goals and ultimately enhance your productivity.
- Is design important for the overall results of my training?
Yes, design is really important because the visual effects and proper distribution of content and multimedia create greater engagement. Once the learners are attracted by the modules, they will be more interested to proceed further and acquire the knowledge faster. You can find more about the importance of e-learning design here.
- Should I follow the trends in the industry?
This question also deserves a positive answer. You need to take into account both the trends in developing e-learning courses and in your own industry. Using innovative approaches in presenting new information and teaching skills is always a fun and productive method.
E-Learning Localization Puts you Ahead of the Competition
Needless to say, proper training is beneficial for the development of the organization. Hiring a professional agency to do the e-learning localization only adds value to the course and can help you get ahead of the competition. Here are some of the reasons why you will have the advantage:
- Expedient and efficient training
When corporate training is translated and localized according to the cultural specificities of your foreign employees, you give them the chance to better understand the message. The learners don’t have to cope with unfamiliar notions or examples and will follow the instructions easier. This will reduce the time of the actual training significantly and help achieve better final results.
- Better understanding of company values
If you want to share your values with someone, you need to speak their language. Therefore, when you are setting a code of conduct, you have to take into account the specific cultural differences. If you have decided to treat your guest partners with a welcome gift, you should research what might be appropriate for each culture in order to avoid offending someone. Then you include this specific treat in your localized company training to make sure that your employees are on the same page when talking about welcome gifts.
- Simple and coherent processes
Every company has a specific set of rules, procedures and processes that are uniform for the entire firm. There might be slight differences, however, depending on the location of the office. When you develop a corporate training that is properly translated and localized, these nuances are taken into account to ensure that you follow a coherent approach for all employees.
- Clearly defined goals
If you expect certain results from your employees, you need to set specific and clear goals for each person or department. Thus, the results can be measured and assessed. In order to do this properly, you have to take into account the specific culture in each country. The reward for the achieved results might differ but should be fair and proportionate.
- Engaged employees = higher productivity
Last but not least, if you develop a high-quality training course that is properly localized, it will reach all your employees. They will have the possibility to learn and improve themselves, which will make them more engaged in the overall company development. And we all know that the more engaged the employees are, the higher the productivity is.
All these advantages are worth considering when you are developing your next corporate training. Make sure to use all available tools, like innovative forms of learning, proper translation and localization, professional voice over, etc. In order to develop the skills of your employees and get ahead of your competition.