When it comes to adding voice to the e-learning course you have created, the effectiveness and credibility of the voice you choose is very important. It can determine the return on your investment, a better retention rate and a closer connection with the learners. You can either do the recording yourself, following the tips and tricks of a successful voiceover, or hire a professional for the job.
Expert voiceover talents will add value to your final product and make your e-learning course sound interesting, attractive, and credible. When you choose the person for your voiceover you need someone who matches your brand ideology and will not just read the script, but efficiently communicate the information to the audience. Do you remember The One Minute Manager by Kenneth Blanchard and Spencer Johnson? You can train someone quite successfully by using a one-minute video to show the right and wrong way to do something. The emphasis is on the content, on the message in the video and not in the length. The same goes for adding the right voice to your e-learning course. This is the key to capturing the customer and making them happy with their choice. A professional voiceover talent knows how to do that and much more. Below you will find the three main benefits of using an e-learning voiceover artist and when your project is finalized, you will be able to them and many more.
Hiring a professional voiceover talent is a serious investment that needs to be budgeted for during the e-learning course preparation. In this business, as everywhere else, you get what you pay for, so do not try to save money by looking for the lowest possible rates for a voiceover. Get a professional to do the job and you will have a professional final product that will return your investment manifold over time. It is also good to take into account the money that you will actually save by not doing the voiceover yourself. All of the high-quality equipment that you will need to buy in order to do a good recording – professional microphone and digital audio workstation, software for editing the audio, hiring a professional recording studio or getting a sound booth to avoid background noise, will exhaust a significant part of your budget and may not produce a professional end product. Therefore, in the long run, paying a professional to add voice to your e-learning course may be more cost-effective.
What you need to pay attention to when choosing the voiceover talent for your project is the pricing, since it varies wildly. Some artists charge per page, some per word, while others will charge per hour of work or per minute of finished video. Make sure to properly understand the pay rate so that you can accurately compare price. The best option can be to find a “package” price that includes one cost per hour for all activities involved like consultations, planning, production, post-production, etc. The good news is that in the field of hiring voiceover artists, e-learning is the most cost effective for voice seekers.
The conclusion is that if you opt for properly qualified and experienced voiceover artists and pay the respective professional rate, you will save money in a real sense since they will do a better job in less time.
Trusting a professional to do a job means that the job will be done neatly and quickly. An experienced voiceover talent knows the steps and tricks of recording and their fast work will help you meet your e-learning completion deadlines. You will still need to invest some time in choosing the best person for your project and then negotiating the terms of the job with them. However, the more time you spend with the voiceover talent prior to the recording to explain requirements and convey pertinent information, the faster you will get your project done. This is simply good time management and a solid investment that will save you money as well as time.
Very rarely does one person have experience as an e-learning course creator, sound and video editor, foreign language speaker and natural voiceover artist. More often than not, we might be experts in only one or two of these areas. So, instead of spending a lot of time and money doing a relatively decent job translating your text and doing the voiceover, it is better to leave it to the professionals in the field. Getting an established voiceover talent to do the job means that you get a professional voiceover recording environment, proper narration equipment, and a person who has experience with the necessary technique to present your content in the best way. You are actually upgrading e-learning course from good to great to meet the requirements of even the most demanding customers.
Hiring an agency to do a proper e-learning localization with professional voiceover artists adds value to your product and makes it more attractive to the potential customers. You can only benefit from launching a clean and professionally developed final product on the market. The high quality product equals high quantity sales, active learners, and retention rates. Whether you are a local company organizing in-house training for your employees or a global e-learning provider, consistency in the quality of each course element is always a plus.
In the end, it is obvious that hiring a professional voiceover talent for your e-learning course is your best investment. It helps build your brand image and establishes your company as a credible and reliable partner. You are presenting a complete product created by professionals at each step of the project – instruction, design, and audio. This is beneficial both for your reputation and finances in the long term.